Step-by-Step Guide to Login to Google AdWords

person logging into Google AdWords on a laptop

Table of Contents


Logging into Google AdWords (now known as Google Ads) is a crucial step for managing your online advertising campaigns effectively. Whether you’re a seasoned marketer or a beginner, navigating the login process smoothly is essential for accessing the full suite of tools that Google Ads offers. This step-by-step guide will walk you through the process of logging into your Google AdWords account, from accessing the login page to troubleshooting common issues.

Key Takeaways

  • Ensure you are on the official Google Ads login page to avoid phishing scams.
  • Keep your login credentials secure and update your password regularly.
  • Enable two-factor authentication for an added layer of security.
  • Familiarize yourself with the Google AdWords dashboard to manage your campaigns efficiently.
  • Contact Google Support if you encounter any login issues that you cannot resolve.

How to Access the Google AdWords Login Page

To effortlessly login to Google AdWords, follow these steps to securely access Google Ads and begin managing your campaigns.

Navigating to the Google Ads Website

First, open your web browser and go to the Google Ads website. This is the initial step to integrate your accounts and optimize settings for a seamless advertising experience.

Finding the Login Button

Once on the Google Ads website, locate the login button, usually found at the top right corner of the page. Click on it to proceed to the login page.

Entering Your Google AdWords Credentials

To access your Google AdWords account, you need to log in with your email and password. Here’s a step-by-step guide to help you log in:

Handling Two-Factor Authentication

person logging into Google AdWords with two-factor authentication

Receiving the Authentication Code

When we attempt to log in to our Google AdWords account, we may be prompted to complete a two-factor authentication process. This is an important security measure to ensure that only authorized users can access the account. Typically, the authentication code is sent to our registered phone number or email address. It’s crucial to have access to these methods to receive the code promptly.

Entering the Authentication Code

After receiving the authentication code, we need to enter it into the designated field on the login page. This step is essential to verify our identity and gain access to the account. If the code is entered correctly, we will be directed to our Google AdWords dashboard. If we encounter any issues, such as not receiving the code, we should check our phone or email settings and ensure that the contact information is up-to-date.

Following this step-by-step guide on setting up Google Ads from scratch, optimizing account settings, verifying business, excluding placements, and linking to Google Analytics for effective marketing will help us navigate the platform efficiently.

Navigating the Google AdWords Dashboard

After creating your Google Ads account, you’ll gain access to the Google Ads dashboard. This dashboard serves as your central hub for managing and monitoring your advertising campaigns. Let’s take a closer look at some key sections and features you’ll encounter:

Troubleshooting Login Issues

If you can’t remember your password, you can reset it by clicking the “Forgot password?” link on the login page and following the prompts. This will guide you through the steps to create a new password and regain access to your account.

Two-factor authentication adds an extra layer of security, but it can sometimes cause login issues. If you’re having trouble receiving the authentication code, ensure your phone number or email address is correct and up-to-date. Additionally, check your spam or junk folder if you’re not receiving the code via email.

If you’ve tried the above steps and still can’t log in, it might be time to contact Google Support. They can provide further assistance and help resolve any issues preventing you from accessing your account.

For a comprehensive guide on logging into Google Ads, creating an account, optimizing settings, and enhancing security with two-factor authentication, check out our detailed guide on how to effortlessly login to Google AdWords: a step-by-step guide.

Tips for a Smooth Google AdWords Login Experience

To ensure a smooth login experience, we must make sure our browser is compatible with Google AdWords. Using the latest version of popular browsers like Chrome, Firefox, or Safari can help avoid any unexpected issues. Additionally, clearing the browser cache and cookies regularly can prevent potential login problems.

Security is paramount when it comes to managing our Google AdWords account. We should always use strong, unique passwords and avoid sharing them with others. Enabling two-factor authentication adds an extra layer of security, making it harder for unauthorized users to access our account.

Regularly updating our password is a good practice to maintain account security. It’s recommended to change our password every few months and avoid using easily guessable information. This habit can significantly reduce the risk of unauthorized access.

By following these tips, we can ensure a seamless and secure login experience, allowing us to focus on optimizing our campaigns and achieving our business goals.

Creating a Google AdWords Account

Creating a Google AdWords account is a straightforward process that can be done in a few simple steps. By following these steps, you’ll be well on your way to launching successful advertising campaigns.


By following this step-by-step guide, you should now be able to successfully log in to your Google AdWords account and start managing your ad campaigns. Remember, logging in is just the first step. To make the most out of your Google AdWords experience, ensure you set specific goals, choose the right keywords, write compelling ad copy, and regularly monitor your campaign’s performance. If you encounter any issues during the login process, refer to our troubleshooting tips to resolve them quickly. Stay up-to-date with the latest changes in Google Ads and utilize the free SEO tools offered by Google to optimize your campaigns and improve your ROI.

Frequently Asked Questions

What is Google AdWords?

Google AdWords, now known as Google Ads, is an online advertising platform developed by Google where advertisers can display their ads on Google’s search engine results pages and other partner sites.

How do I access the Google AdWords login page?

To access the Google AdWords login page, open your web browser and go to the Google Ads website. Click on the ‘Sign In’ button to proceed to the login page.

What should I do if I forget my Google AdWords password?

If you forget your Google AdWords password, click on the ‘Forgot password?’ link on the login page and follow the instructions to reset your password.

How does two-factor authentication work for Google AdWords?

Two-factor authentication adds an extra layer of security to your account. After entering your password, you’ll be prompted to enter a code sent to your phone or email to complete the login process.

Can I use any browser to log in to Google AdWords?

Google AdWords is compatible with most modern browsers, including Google Chrome, Firefox, Safari, and Microsoft Edge. Ensure your browser is up-to-date for the best experience.

How do I create a new Google AdWords account?

To create a new Google AdWords account, go to the Google Ads website and click on the ‘Get Started’ button. Follow the on-screen instructions to sign up and verify your email address.

Unlock your game-changing downloads

Please enable JavaScript in your browser to complete this form.